Review of the Internationalization Plan

January 23, 2018
CPS

CPS INFRAESTRUCTURAS, opts for the Program of Aid to the Internationalization Plans of SMEs of the Valencian Community 2017 within the “ERDF Operational Program of the Valencian Community 2014-2020”, through the project “Review of the Internationalization Plan 2017”.

Contenidos ocultar
1 Promotional activities
2 Actions to address markets

On April 18, 2017, the Presidency of IVACE issued a resolution approving the granting of aid to the company CPS Infraestrucuturas, Movilidad y Medio Ambiente, S.L being the GRANTED AMOUNT of € 6,356.00.

The objective is to expand the number of clients, especially institutional clients, as an alternative growth path to the Spanish market, especially in the engineering sector. It is based on a good local positioning, mainly in the Valencian Community, an operative implantation in some countries, especially in Latin America, and an absolute implication of management.

Promotional activities

1. The specific experience and technical solvency allow the company’s specialists to attend congresses to present and exhibit the innovative results obtained. These forums bring together both potential customers and potential partners.

2. Regular collaborators and partners in Spain already established in other countries request that we collaborate with them in our fields of specialization, favoring contact with potential clients and partners.

3. The improvement of promotional elements, both physical and digital, by updating and translating them into the languages of the target markets helps to improve the image and the possible attraction of new partners and clients.

Actions to address markets

Although it may undergo some adjustment depending on the particular conditions of the particular country, a sequence of stages is established:

1. Market research and detection of opportunities, direct contact with local clients and partners through promotional actions with the objective of contracting without the company’s registration in the country.

2. Registration in the country through a branch or subsidiary to participate in the local market and increase trading volume. Current status

3. Implantation in the country through the opening of a physical office with a permanent delegate and technical staff with autonomous management.